New York, NYThe Millennium Alliance announced last week the expansion of their senior management team with the appointment of Freya Smale as VP, Marketing.

Freya Smale, VP Marketing, Millennium AllianceJoining the Millennium Alliance management team is Freya Smale, a CIM certified marketer. Freya is joining the company as its very first Vice President of Marketing. With over 5 years’ experience specifically in event marketing, one of her main focuses will be to continue to grow their national assembly portfolio. She joins the team as an experienced senior marketer with a knowledge of multiple industries, including Pharmaceuticals, Finance, Aviation, and Logistics.

Responsible for the overall strategy and implementation of marketing across Millennium Alliance’s product portfolio, her multidisciplinary approach to marketing will be key to the growth of the company as it looks to expand internationally. Proficient in all forms of digital, direct & indirect marketing and confident in use of all major platforms, including Email, Website, Search, PR, Social and Inbound Marketing; Freya will be kick starting Millennium Alliance’s marketing and branding efforts.

“I’m incredibly excited to join such a dynamic and forward-thinking company. Millennium Alliance has an amazing team of people whose passion is infectious. Their highly-accredited service is designed for the C-Suite who are looking to transform their businesses. Digital transformation is all about innovation.” Freya says. “Whether you’re working in healthcare or in retail, being digitally aware is hugely important to any business. The same is true for Millennium Alliance. As a new company, I get the unique opportunity to shape the marketing strategy, which will have a strong digital element, and build a department from the ground up!”

Alex Sobol, Co-Founder and Managing Director at Millennium Alliance commented on the new hires.

“Like all young companies, growing out the senior management team is one of the most exciting parts of the journey. With our 3-year anniversary approaching in a few weeks, Rob and I could not have envisioned bringing 2 stronger professionals to lead two of the most pivotal divisions of the company. Both Ben and Freya’s near-flawless track record, reputation, integrity, and desire to bring the Millennium Alliance to the next phase allows us to really step on the gas and make 2017 our most special year yet. It is truly humbling that they have entrusted Millennium with their careers.”  

About Millennium Alliance

Headquartered in Midtown Manhattan, The Millennium Alliance is a leading technology, business, and educational advisory firm. Focusing primarily in areas such as business transformation, executive education, growth, policy, and need analysis, Millennium is quickly becoming one of the most dynamic locations for collaboration across the world.

We provide a framework for Fortune 1000 C-Level executives, leading public sector/government officials, and thought leaders across a variety of disciplines, to meet their peers, understand industry developments, and receive introductions to new technology and service advancements to help grow their career and overall company value.

Millennium was created to provide opportunities for collaboration and offer guidance on best practices for executives from the world’s leading organizations. We are dedicated to providing meaningful opportunities for Alliance members to simplify their personal growth, increase business networks, and have the right information to build their capabilities and leadership skills at every level. This is in addition to providing market intelligence, advisory services, and industry leading programs for all major industries. Millennium’s aim is to bring out the best capabilities for all of our clients so they can make the right decisions at the right time.

With a constant thirst for a conversation that has real value, it is our duty to provide a platform for all leaders to further develop in an ecosystem of innovation and knowledge so all parties can continue to shape the real purpose of business: to make things efficient and worthwhile.

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